Posted by The Welcomed Consensus on July 19, 2009 at 14:45:
For deeper understanding and getting more in touch with your senses, we highly recommend reading "Natural History of the Senses" by Diane Ackerman.
"Our brains were developed from olfactory tissue making smell the first of our senses. Nothing is more memorable than a smell. A scent can be overwhelmingly evocative as it activates powerful emotions and images before we can edit them. Once used wholly for survival, it is the one sense now used primarily for pleasure."